It also includes valuable insights into how a strong brand image and Internet marketing can boost business growth. Business Mastery is filled with resources to help readers stay balanced, increase their client base, get organized, clearly define goals, and, most importantly, keep doing what they're passionate about while creating an excellent income stream. Developing business savvy is key to success-whether working for someone else or being self-employed.
Whichever path is chosen, readers can count on Business Mastery to help make their dreams a reality. This groundbreaking work on ethics directly addresses the seldom-discussed-but-often-troubling dilemmas confronting touch therapy practitioners.
The Ethics of Touch honestly describes issues; identifies clear principles; names specific resources; and uses stories straight from the treatment room. It includes reflective exercises and questions allowing the reader to personalize each chapter and outlines practical steps to meet high expectations.
It supports hands-on professionals in expanding their knowledge about the field of ethics, to better manage boundaries, and to run ethical practices. This book belongs in the office of every professional who touches their clients. Leaders in the field support the relevance and necessity of The Ethics of Touch. See the full Table of Contents. The Retail Mastery book provides the information needed to successfully incorporate product sales into any massage or bodywork practice.
Product sales are a great diversification method; the profits from the sales add an additional income stream that can defray overhead expenses. It is hazardous? Clients like to get products from you and appreciate the convenience of purchasing from you.
They most likely get more education, service, and support with the products they buy from you than those they buy from a retail store or online.
You save them time when they don? Most clients would rather purchase products directly from you their trusted practitioner than from an impersonal company. Public speaking is one of the best ways to build your business.
Present Yourself Powerfully is a presentation kit that makes it easy for therapists to give talks, workshops and demonstrations. Business Mastery is the premier book in this field, used in more than 1, schools internationally.
By honestly describing the issues, identifying clear principles, naming specific resources, and using stories straight from the treatment room, they have written a book to guide, support and inspire both students and seasoned practitioners. Reflective exercises and questions allow you to personalize each chapter. With love and respect for the field and for clients everywhere, Dr. Benjamin and Ms. Sohnen-Moe articulate high expectations and outline practical steps to meet them.
This book belongs in the office of every somatic practitioner. Practitioners with a clear understanding of ethical behavior and professional communication skills are the ones who create and build successful practices.
Retail Mastery The Retail Mastery site Buy It in eBook or Print through Amazon Product sales are a great diversification method; the profits from the sales add an additional income stream that can defray overhead expenses. It is hazardous—physically, emotionally, and financially—to rely on your hands-on work as the sole source of your livelihood, particularly if your work requires intensity. Product sales is a natural extension of the standard of care and healing already associated with wellness practitioners.
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